Babyboomers and the new economy Free Essay

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Babyboomers and the new economy

Although Baby boomers are approaching their golden working years and easing into retirement, many hospitality and service providers do not understand who or what this market segment is. Nor do the hospitality and service providers take into consideration the great economic benefit that baby boomers can provide to their businesses. Baby boomers will revolutionize how hospitality providers define customer service, or else service providers will miss a huge opportunity. For hospitality and service providers to maximize the economic benefit from the baby boomer market, they must understand who are the boomers. Robert H. Woods and Glenn Withhaim state, “The generation born between 1946 and 1964 has become known as the “baby boomers” because

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