Nike is probably the mot well – known name in sports athletic apparel. Nike has supported the most prolific names n sports. Michael Jordan, Tiger Woods, and Ken Griffey Jr. are just a few of the athletes that Nike sponsors. The company’s revenue constantly grosses in the billions. The company continues to dominate the athletic apparel industry.
Nike was established in 1957 by a coach and an athlete. The two went on to establish the most successful footwear company in the world. Bill Bowerman and Phil Knight are the two founders. From 1961 to 1971, Knight joined with a Japanese company named Tiger. He thought that the company would end Germany’s domination over the footwear industry. When he met with the company, they asked what co
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