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Wordcount: 371
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Rural devleopment
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Case Discussion Preparation
QuickenInsurance: The Race to Click and Close
As we enter the 21st century, new business models are emerging that build upon
traditional models as they create new opportunities. The financial services industry – one
of the first to feel the impact of these new models – is reeling from the one-two-three
punch of technology, deregulation, and global consolidation. Morgan Stanley Dean
Witter analysts wrote in 1999, “Only a small number of companies will be big winners in
the online market…We believe the vertical portal will become the most powerful longterm
distribution model by offering the consumer superior value through choice,
convenience and low prices…A few (aggregators) may survive, despite our belie
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