On June 1, 1999, President Clinton and Members of Congress requested the Federal Trade Commission conduct a study to determine if companies in the motion picture, music recording and electronic game industries were marketing movies, music, and video games with violent content to children under the age of 17. The study came to light after a rash of school shootings and well-documented cases that established media violence had a profoundly negative effect on children. The results of the study were shocking. The report found that all three industries promoted products, which they admitted warranted “parental caution in venues where children make up a substantial percentage of the audience.” (Federal, 2000.) Additionally, the study found pro
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