Eli Lilly and Company: The Flexible Factory Decision Free Essay

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Eli Lilly and Company: The Flexible Factory Decision

In 1993, Eli Lilly’s Manufacturing Strategy Committee had to make a decision regarding the type of manufacturing plants to construct for three new products that were expected to launch in 1996. Steve Mueller the manager of strategic facilities planning was given the task to evaluate the options and propose the path forward to the committee. In the past, new drugs could enjoy two to three years of single source pricing prior to competitive products hitting the market. This time was now reduced significantly due to generic and similar drugs being introduced. As a result of this changing environment Eli Lilly’s management had set new more stringent goals regarding the speed to market and manufacturing costs for new products. Muel

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